Is RSS the Best of Web 2.0?

Interesting summary by eMarketer of a survey that you may purchase on their site. It seems RSS is reported to have substantial business value by 23 percent of survey respondents; 1-in-3 said they used RSS for marketing, but 14 percent did not measure the use of RSS at all.

RSS is the life blood of bloggers, but I would expect marketers, both online and offline, to use RSS feeds. What can you do with RSS? I think I will explore this further in my next post. I am not a RSS-guru, but I think I can steer you to ways in which you may use feeds to provide content, to pull feeds to your site, to serve advertising and to gain subscribers.

Is RSS the Best of Web 2.0? - eMarketer - Read the summary

From the summary:
RSS, like any emerging media, is not for every marketer. TV networks use it with other Web 2.0 tools to reach Internet users. Techies like it because it is flexible and low-maintenance. Learn more about how consumers are using new media.

The Only Picture Frame You Will Ever Need


Have you ever seen a digital photo frame? Digitalframez.com is an online store that specializes in the digital photo frame, a device that displays your digital pictures and short movie clips stored on the digital memory card of your camera.

The digital picture frame uses a 5-in-1 card reader to access your photographs, which may be stored in JPEG, MP4, DivX, AVI, MPEG1, MPEG2, MPEG4, MP3, WMA and WAV formats.
You may also use a USB cable to upload the pictures to your lovely new frame. In fact, you may even upload videos you have made with your cell phone.

There are small stereo speakers built into the frame, complete with an infrared remote control, so you can lay down a soundtrack for your pictures. Can you imagine what a neat gift this will be for newly married couples, or couples with a new baby? Do you know someone who travels? How about proud grandma or grandpa?

Please visit Digital Framez, sponsor of this post, for all the information you need. You may choose from 7-10 inch display frame size, in either aluminum coated (silver) or white or clear acrylic (plastic).


Terrorizing our children

Have you seen the new advertisements from the Ad Council and The Department of Homeland Security? It looks like a normal PSA for working out a plan for you and your children in case of emergency. Then, the words, terrorist attack, are added.

Most parents have plans in place without being told to do it by the government. What makes me angry is the use of the words "terrorist attacks.” As if earthquakes, global warming, forest fires, mudslides, hurricanes and tsunamis are not enough to worry our children. No, let us throw in the specter of terrorists to scare our kids.

What is the deal with the whole culture of fear that has slowly choked the joy and happiness out of our lives since 9/11? Why do politicians (and you know whom I mean) keep bringing up terrorism, whenever their rankings drop?


I grew up with the threat of the Bomb. One of my earliest memories is of the Cuban Missile crisis, generally considered the closest moment of escalation to Nuclear War that we faced during the Cold War.



Then there was the assassination of JFK, the killing of his cousin, Bobby Kennedy, and the cold-blooded murder of Martin Luther King Jr. Add to this civil rights workers being killed in the South, white police officers turning fire hoses and Police dogs lose on peaceful protesters. Then there were the riots in Watts, the Democratic Convention of 1968, the killings at Kent State, the fictitious reason for our entry into the Viet Nam War . . .

I never expected to live to see 20, let alone 30 or a half-century. Did this expectation affect the way I lived my life? You bet. Why worry about college when the world is going to hell in a hand basket? Why not live for today because tomorrow may not come? Drugs, sure; reality sucks. An entire generation of anxious young adults grew to maturity living with the bomb.

The main thing I am trying to say is that living with fear is not a good thing for children. Yes, teach your children what to do in case of an emergency, any emergency. Do not single out terrorism as something of which we must live in fear. Rather, prepare the best you can and let God do the rest.