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Blog Your Blessings Sunday : Integrity

10:41 PM

Loop 360 Bridge over Lake Austin
Austin, Texas
Photography by Eileen Trainor

If you have integrity, nothing else matters.
If you don't have integrity, nothing else matters.
Alan K. Simpson

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Tags: Blog Your Blessings, Blue Panther Blog, Sunday post

Who Is Downloading Podcasts?

4:42 PM

comScore recently completed a study profiling the iTunes podcasting audience. The study was sponsored by Ad Infuse. They found males dominate (63 percent) this audience, when compared to females (37 percent).

In addition, 18-24 year olds represented a substantial share of the audience (29 percent) and were more than twice as likely as the average Internet user to download podcasts. People between the ages of 35-54 represented about half of the podcasting audience and were also more likely than average to download podcasts.

There is a positive correlation between household income and education levels of the iTunes podcasting audience. Households with gross incomes of $100,000 annually were 28 percent more likely, and college graduates were 25 percent more likely, to download podcasts than average users.

For more information on this study, please visit comScore.

Is Your Data Recoverable?

4:59 PM

When my computer went kaput a few months ago, I was absolutely lost. I knew that I should have backed up my data, but I had not done so. I spent hundreds of dollars trying to get my computer fixed and then, as last resort, had the data recovered. That computer is now a doorstop.

Hardware failure, data corruption and viruses happen, and will, usually at the most inopportune time. Data Deposit Box offers automatic backup services for $2 per month per gigabyte. Unless you have lots of photographs or databases, one gigabyte will be enough to cover your needs.

Backing up is easier than you think. All you do is sign up for the service, install the software, add your folders to the backup client file and you are done. Easy Online Backup means that, whenever you are online, the software compares the data on your computer to the backup file on the server, and then extracts, encrypts and backs up only the data that has changed.