Search 3.0 Webcast

First, web pages were ranked by meta tags and keyword density. Next, incoming links from other websites were analyzed for relevancy. Now, search engines blend search results from news, video, images, local search and specialty (vertical) search engines. We are in the third generation of search engine marketing: universal or blended search, also called search 3.0.

If you are interested in deciphering this latest evolution in SEM, you may want to visit Search Marketing Now and register to view Blended Search One Year Later: Strategies for Large SEO Campaigns, Tuesday, April 29, 2008 at 1 pm EDT. The webcast is free, but registration is required.

While you are there, you may want to bookmark this site for later viewing of archived webcasts on the subjects of search engine optimization, paid search advertising and search marketing.